Albert Elrod

The Ultimate Guide to Tracking Affiliate Campaigns Without Losing Your ROI

Have you ever thought that you’re investing so much time and money in affiliate marketing, but still not sure what is yielding results? You are not alone. Many beginners (and some advanced) affiliate marketers run ad campaigns without any proper tracking system in place. Sure, they may know that someone is clicking, but they don’t

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LM | Understanding Sports Betting Strategies Like Arbitrage or Expected Value

Live betting – also known as in-play betting – has exploded in popularity across the sports gambling landscape, offering real-time odds adjustments and the chance to react to game dynamics as they unfold. In 2023 alone, reports suggest that live betting accounted for over 50% of all online wagers placed globally, a massive jump from

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Navigating the Evolving Tech Job Market in Canada in 2025

As we step into 2025, Canada’s tech industry continues to shift rapidly, shaped by technological innovation, economic conditions, and workforce trends. For professionals looking to advance their careers and for businesses aiming to attract top talent, understanding these changes is crucial. The Growing Demand for Cybersecurity Experts With cyber threats becoming more sophisticated, the need

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How AI is Transforming the Future of Entertainment Creation and Personalized Marketing

Depending on which side of the aisle you’re on on the subject of artificial intelligence, it is either a great thing or something that is moving way too fast. Either way, the one thing we can agree on is that artificial intelligence is here to stay as it continues to shape entire industries. One industry

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